---
title: "After omnichannel, Sonepar industrialises AI — Marsanne Studio AI watch"
description: "Sonepar is deploying AI at scale with Microsoft, without a proof of concept, to speed up quotes and optimise logistics."
url: "https://marsanne.studio/en/ai-watch/after-omnichannel-sonepar-industrialises-a41e47/"
lang: "en"
---

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Case study · 8 October 2026

# After omnichannel, Sonepar industrialises AI

Original title, in French: “Après l’omnicanalité, Sonepar industrialise l’IA”

**Publication**

IT for Business (France)

**Author**

Thierry Derouet

**Published on**

8 October 2026 · read in the page structured data

## Summary

Sonepar is bringing artificial intelligence into its business processes with Microsoft, without going through a proof-of-concept phase. The company is aiming for faster quotes, optimised logistics and support for its teams. This industrialisation of AI follows on from the data governance and omnichannel platform rollout the group has already carried out worldwide.

Summary based on the full text of the article.

[Read the article on IT for Business →](https://www.itforbusiness.fr/sonepar-industrialise-ia-microsoft-108274)

## Classification

**Country**

France

**Company size**

Large companies

**Industries**

Retail and distribution, e-commerce · Transport, logistics, supply chain

**Companies**

Microsoft (supplier), Sonepar (deploys AI)

**Keywords**

quotes, logistics, generative ai, omnichannel, distribution

Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to IT for Business and its author. Entry translated from French by Claude Sonnet 5.5.