---
title: "Factorial, the AI platform for businesses, has opened applications for AI Reset — Marsanne Studio AI watch"
description: "Factorial is opening 50 places on its AI Reset programme, offering full early access to its AI platform for HR, finance and IT."
url: "https://marsanne.studio/en/ai-watch/factorial-the-ai-platform-for-businesses-has-opened-applications-for-ai-b8375c/"
lang: "en"
---

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Press release · 24 September 2026

# Factorial, the AI platform for businesses, has opened applications for AI Reset

Original title, in Spanish: “Factorial, la IA para empresas, ha abierto las solicitudes para AI Reset”

**Publication**

El Nacional.cat (Spain)

**Author**

[Núria Casas](https://www.elnacional.cat/oneconomia/es/autores/nuria-casas_2145_115.html)

**Published on**

24 September 2026 · read in the page structured data · updated on 24 September 2026

## Summary

Factorial, a Spanish HR software company that has become an AI platform for businesses, is launching AI Reset, a programme reserved for 50 selected companies. Participants will receive full access to the platform until the end of 2026 and double the AI capacity for three months. According to Jordi Romero, CEO and co-founder, the problem for companies is not AI adoption but the fragmentation of tools across departments. The article cites a SAP study according to which finance teams invest the most in AI, but only 16% of this work extends beyond the finance function, as well as Factorial's own study conducted in five European markets, in which 75.3% of executives believe their company would perform better with centralised tools. The programme is open to companies of any size, with applications open until 10 October.

Summary based on the full text of the article.

[Read the article on El Nacional.cat →](https://www.elnacional.cat/oneconomia/es/on-ia/factorial-ia-empresas-ha-abierto-solicitudes-ai-reset_1699999_102.html)

## Figures cited

-   16 %
    
    share of AI work in finance that extends beyond the finance department
    
    finance teams, according to SAP
    
    > « Según SAP, los equipos de finanzas han invertido más en IA que cualquier otro departamento, pero solo el 16 % de ese trabajo llega a extenderse más allá de la propia área financiera. »
    
    Source: SAP
    
-   75.3 %
    
    executives who believe their company would perform better with more centralised tools
    
    Factorial study in five European markets
    
    > « Un estudio propio de Factorial realizado en cinco mercados europeos reveló que tres de cada cuatro líderes empresariales (75,3 %) creen que su empresa funcionaría mejor con herramientas más centralizadas »
    
    Source: Factorial
    
-   18.3 %
    
    executives who consider their current model to be working well
    
    Factorial study in five European markets
    
    > « solo el 18,3 % considera que su modelo actual funciona bien »
    
    Source: Factorial
    

## Classification

**Country**

Spain

**Company size**

All sizes

**Industries**

Software vendors, IT services companies, telecoms · All industries, or industry not specified

**Companies**

SAP (study author), Microsoft (cited), Factorial (supplier)

**Keywords**

human resources, finance, tool fragmentation, AI agent, AI adoption, data centralisation

Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to El Nacional.cat and its author. Entry translated from French by Claude Sonnet 5.5.