---
title: "INNOVA LAB Colón: a day connecting businesses with AI — Marsanne Studio AI watch"
description: "An event in Argentina connects local SMEs with AI solutions, with adoption and performance figures cited from several studies."
url: "https://marsanne.studio/en/ai-watch/innova-lab-colon-a-day-connecting-businesses-with-c57d92/"
lang: "en"
---

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Announcement · 30 September 2026

# INNOVA LAB Colón: a day connecting businesses with AI

Original title, in Spanish: “INNOVA LAB Colón: jornada que conecta empresas con IA – El Ecosistema Startup”

**Publication**

El Ecosistema Startup (Spain)

**Author**

Unsigned

**Published on**

30 September 2026 · read in the page structured data

## Summary

On 6 October, the city of Colón (Entre Ríos, Argentina) hosts INNOVA LAB, an innovation lab that connects local companies' challenges with artificial intelligence, automation and digitalisation solutions available in the province. The article cites a survey by nadIA (CEPE-Universidad Torcuato Di Tella and Fundar) according to which 41.6% of Argentine SMEs already use at least one AI technology. It also mentions a study by the consultancy Delenio, according to which 90% of its clients accelerated new customer acquisition and 85% increased their revenue after sales automation projects, as well as a Minsait report in which 72% of companies cite process efficiency as the main reason for adopting AI. An IDEA survey of 218 executives is also mentioned.

Summary based on the full text of the article.

[Read the article on El Ecosistema Startup →](https://ecosistemastartup.com/innova-lab-colon-jornada-que-conecta-empresas-con-ia/)

## Figures cited

-   41.6 %
    
    share of Argentine SMEs using at least one AI technology
    
    Argentine SMEs, 2026, nadIA/CEPE-UTDT/Fundar survey
    
    > « el 41,6% de las PyMEs argentinas ya utiliza al menos una tecnología de IA »
    
    Source: Encuesta Nacional sobre Adopción de Inteligencia Artificial en Pequeñas y Medianas Empresas Argentinas (nadIA, CEPE-UTDT, Fundar)
    
-   80 %
    
    executives expecting the economic situation to improve within a year
    
    218 directivos, IDEA survey, Argentina
    
    > « Según una encuesta reciente de IDEA realizada entre 218 directivos, el 80% espera una mejora de la situación económica dentro de un año »
    
    Source: IDEA
    
-   74 %
    
    executives anticipating GDP growth
    
    218 directivos, IDEA survey, Argentina
    
    > « el 74% proyecta crecimiento del PBI »
    
    Source: IDEA
    
-   90 %
    
    Delenio clients that accelerated new customer acquisition after sales automation
    
    over 800 companies, seven countries, Delenio clients
    
    > « el 90% de sus clientes aceleró la captación de nuevos clientes »
    
    Source: Delenio
    
-   85 %
    
    Delenio clients that increased their revenue after artificial assistance
    
    over 800 companies, seven countries, Delenio clients
    
    > « el 85% logró incrementar su facturación tras procesos de asistencia artificial y automatización comercial »
    
    Source: Delenio
    
-   72 %
    
    companies citing process efficiency as the main reason for adopting AI
    
    Informe Ascendant de Madurez Digital, Minsait
    
    > « El 72% de las empresas que releva el informe Minsait destaca la eficiencia y optimización de procesos como motivación principal para adoptar IA »
    
    Source: Informe Ascendant de Madurez Digital (Minsait)
    

## Classification

**Country**

Argentina

**Company size**

SMEs

**Industries**

Industry and manufacturing · All industries, or industry not specified

**Companies**

Fundar (study author), Minsait (study author), Universidad Torcuato Di Tella (study author), nadIA (study author), IDEA (study author), Delenio (supplier)

**Keywords**

smes, ai adoption, automation, public funding, argentina, digitalisation

Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to El Ecosistema Startup. Entry translated from French by Claude Sonnet 5.5.