---
title: "One third of companies find it difficult to apply AI, just as the bonus arrives — Marsanne Studio AI watch"
description: "One third of companies find applying AI difficult, just as public support arrives."
url: "https://marsanne.studio/en/ai-watch/one-third-of-companies-find-it-difficult-to-apply-ai-just-as-the-bonus-f53680/"
lang: "en"
---

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Data study · 28 September 2026

# One third of companies find it difficult to apply AI, just as the bonus arrives

**Publication**

elEconomista (Spain)

**Author**

Unsigned

**Published on**

28 September 2026 · read in the publisher's feed

## Summary

The headline states that one third of companies consider applying artificial intelligence difficult, at a time when a support scheme or bonus is being introduced. The standfirst gives no further detail on the nature of this bonus, the industries concerned or the source of the study mentioned.

Summary based on the article's title and standfirst, as the text is not accessible.

[Read the article on elEconomista →](https://www.eleconomista.es/actualidad/amp/14016774/un-tercio-de-las-empresas-ve-dificil-aplicar-la-ia-justo-cuando-llega-el-bono)

## Figures cited

-   33 %
    
    share of companies finding it difficult to apply AI
    
    Spain
    
    > « Un tercio de las empresas ve díficil aplicar la IA justo cuando llega el bono »
    

## Classification

**Country**

Spain

**Company size**

All sizes

**Industries**

All industries, or industry not specified

**Keywords**

AI adoption, implementation difficulties, public support, bonus, Spain

Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to elEconomista. Entry translated from French by Claude Sonnet 5.5.