--- title: "Only 1 in 4 Spanish companies is in good digital health — Marsanne Studio AI watch" description: "A Zoho study shows that only 25% of Spanish companies have a solid digital foundation, a key condition for return on investment in AI." url: "https://marsanne.studio/en/ai-watch/only-1-in-4-spanish-companies-is-in-good-digital-ec551f/" lang: "en" --- [Marsanne Studio](https://marsanne.studio/en/) [← Back to home](https://marsanne.studio/en/ai-watch) [← The AI watch](https://marsanne.studio/en/ai-watch) Data study · 28 September 2026 # Only 1 in 4 Spanish companies is in good digital health Original title, in Spanish: “Solo 1 de cada 4 empresas españolas goza de buena salud digital – El Ecosistema Startup” **Publication** El Ecosistema Startup (Spain) **Author** Unsigned **Published on** 28 September 2026 · read in the page structured data ## Summary According to the Zoho European Digital Health Study 2026, 75% of Spanish companies lack good digital health, with only 25% having a solid foundation to support AI projects. Size matters: 35% of large Spanish companies are in good digital health, compared with 21% of medium-sized and 20% of small ones. Return on investment depends heavily on this maturity: 99% of companies in good digital health report a positive ROI on automation, compared with 46% of those with a deficient foundation. Only 14% of Spanish companies consider AI critical to their business, a proportion that rises to 38% among digitally mature companies. The article cites the case of Alebat Education, a training SME, which reportedly almost doubled its number of customers without increasing headcount after integrating its tools. Summary based on the full text of the article. [Read the article on El Ecosistema Startup →](https://ecosistemastartup.com/solo-1-de-cada-4-empresas-espanolas-goza-de-buena-salud-digital/) ## Figures cited - 25 % share of Spanish companies in good digital health Spain, 2026, Zoho study > « El 75% de las empresas españolas carece de una buena salud digital: solo una de cada cuatro (25%) sostiene una base sólida sobre la que soportar proyectos de inteligencia artificial, según el Estudio sobre Salud Digital en Europa 2026 elaborado por Zoho. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 35 % breakdown of companies with a deficient or average foundation Spain, deficient digital foundation > « El resto se reparte entre un 35% con base deficiente y un 39% con salud digital media. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 27 % European average for good digital health Europe, 2026 > « La cifra mejora la media europea (27%), pero queda lejos de Alemania (37%) y Reino Unido (35%), y muy por delante solo de Países Bajos (14%), el país con mayor proporción de organizaciones con mala salud digital (49%). » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 35 % good digital health by company size: large Spain, large companies > « Entre las grandes empresas españolas, el 35% goza de buena salud digital; en las medianas cae al 21% y en las pequeñas, al 20%. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 99 % positive ROI on automation by digital health Spain, companies in good digital health > « Entre las empresas españolas con buena salud digital, el 99% declara ROI positivo en automatización y eficiencia con IA, y el 95% lo logra en análisis de datos. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 46 % positive ROI on automation, companies with a deficient digital foundation Spain, companies with deficient digital health > « En las compañías con salud digital deficiente, el porcentaje cae al 46% en automatización y se desploma a la mitad en analítica. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 14 % companies considering AI critical to their business Spain, all companies > « En conjunto, solo el 14% de las empresas españolas considera la IA crítica para su negocio. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 38 % companies in good digital health considering AI critical Spain, companies in good digital health > « La cifra sube al 38% entre las que tienen buena salud digital y baja al 5% entre las que tienen una base deficiente. » Source: Estudio sobre Salud Digital en Europa 2026 (Zoho) - 1,000,000 grants Kit Digital and Kit Consulting public grants awarded Spain, cumulative, Atlas de la IA en España > « El Atlas de la IA en España registra más de un millón de ayudas concedidas por Kit Digital y Kit Consulting, con cerca de 4.000 millones de euros movilizados. » Source: Atlas de la IA en España, agosto 2026 ## Classification **Country** Spain, Germany, United Kingdom, Netherlands, France **Company size** SMEs, Large companies **Industries** All industries, or industry not specified · Education and training **Companies** Alebat Education (deploys AI), Gobierno de España (cited), Club de Marketing del Mediterráneo (cited), Zoho (study author), Stanford HAI (cited) **Keywords** digital health, AI adoption, ROI, SMEs, Zoho, Spain Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to El Ecosistema Startup. Entry translated from French by Claude Sonnet 5.5.