--- title: "Spotify, Twilio and others use AI to build their own software — Marsanne Studio AI watch" description: "Spotify, Twilio and other companies are coding some of their tools with AI rather than buying third-party software." url: "https://marsanne.studio/en/ai-watch/spotify-twilio-and-others-use-ai-to-build-their-own-b765a6/" lang: "en" --- [Marsanne Studio](https://marsanne.studio/en/) [← Back to home](https://marsanne.studio/en/ai-watch) [← The AI watch](https://marsanne.studio/en/ai-watch) Announcement · 30 September 2026 # Spotify, Twilio and others use AI to build their own software **Publication** Business Insider (United States) · subscribers only **Author** [Sarah E. Needleman](https://www.businessinsider.com/author/sarah-e-needleman) **Published on** 30 September 2026 · read in the page structured data · updated on 30 September 2026 ## Summary Spotify, Twilio and other companies are using AI to code some of their software tools themselves. Major software vendors had downplayed fears of a "SaaSpocalypse", a scenario in which AI would allow client companies to do without third-party software by developing their own solutions. The article cites these companies as examples of this move towards AI-assisted in-house development. Summary based on the article's title and standfirst, as the text is not accessible. [Read the article on Business Insider →](https://www.businessinsider.com/spotify-twilio-using-ai-build-software-saaspocalypse-2026-9) ## Classification **Country** United States **Company size** Large companies **Industries** Software vendors, IT services companies, telecoms **Companies** Twilio (deploys AI), Spotify (deploys AI) **Keywords** ai coding, in-house software, saaspocalypse, software development, software vendors Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to Business Insider and its author. Entry translated from French by Claude Sonnet 5.5.