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Case study ·

Assessing AI's footprint: Publicis Sapient's open source tool is gaining traction (and it is not alone)

Original title, in French: “Évaluer l’empreinte de l’IA : l’outil open source de Publicis Sapient séduit (et il n’est pas seul)”

Publication
LeMagIT (France) · subscribers only
Author
Philippe Ducellier
Published on
1 October 2026 · read in the page structured data

Summary

The e-footprint tool, developed by Publicis Sapient and released as open source in 2023, is increasingly used to assess the digital footprint of IT architectures, notably AI workloads. Schneider Electric applied it this year to compare energy management architectures, with one configuration reducing CO2 emissions by more than 40% compared with the initial design. Since June 2026, the tool has been integrated into the GenAI footprint Alliance, used by AXA, Engie, La Poste, La Banque Postale, Accor, FDJ United, Orange, L'Oréal and Renault Group to estimate the environmental impact of AI-generated content. The tool is hosted by Boavizta, a French collective of more than 200 members dedicated to measuring the environmental impact of digital technology.

Summary based on the full text of the article.

Read the article on LeMagIT →

Figures cited

  • 40 %

    CO2 emissions reduction of an architecture configuration assessed at Schneider Electric

    Schneider Electric, comparison of energy management architectures, 2026

    « Une des configurations évaluées a réduit les émissions de CO2 de plus de 40 % par rapport à la conception initiale. »
  • 200 members

    number of members of the Boavizta collective

    Boavizta, French collective

    « e-footprint est hébergé au sein de Boavizta, collectif français de plus de 200 membres dédié à la mesure de l’impact environnemental du numérique. »

Classification

Country
France
Company size
Large companies
Industries
Energy, utilities, environment · Software vendors, IT services companies, telecoms · All industries, or industry not specified
Companies
Engie (deploys AI), Schneider Electric (deploys AI), L'Oréal (deploys AI), Publicis Sapient (supplier), Accor (deploys AI), La Banque Postale (deploys AI), Boavizta (cited), Orange (deploys AI), AXA (deploys AI), La Poste (deploys AI), Renault Group (deploys AI), CodeCarbon (supplier), FDJ United (deploys AI)
Keywords
carbon footprint, green it, ai environmental impact, open source, ai architecture, energy measurement

Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to LeMagIT and its author. Entry translated from French by Claude Sonnet 5.5.