Press release ·
Piñero handles 500,000 requests a year with AI
Original title, in Spanish: “Piñero gestiona 500.000 consultas anuales a través de la IA”
- Publication
- Computing (Spain)
- Author
- Unsigned
- Published on
- 28 September 2026 · read in the page structured data · updated on 28 September 2026
Summary
On World Tourism Day, the Piñero group presented the results of its artificial intelligence strategy. According to the company, its ecosystem of assistants handles more than 500,000 requests a year across customer service channels, with accuracy above 94% and 90% positive reviews, reducing requests passed to the back office by around 30%. Internally, more than 300 employees have Microsoft 365 Copilot licences and 1,145 active users use its Chat version. A catalogue of more than 100 productivity agents is used several times a week by 95% of participants in the adoption programmes, with estimated productivity gains of up to 15%. The group also uses predictive analytics to anticipate hotel demand and optimise energy and water consumption.
Summary based on the full text of the article.
Read the article on Computing →Figures cited
-
500,000 queries
Requests handled per year via AI
Piñero, customer service channels
« la inteligencia artificial de Piñero procesa más de 500.000 consultas al año »
-
94 %
Accuracy of the AI assistant ecosystem
Piñero
« este ecosistema alcanza una precisión superior al 94% »
-
90 %
Positive rating rate
Piñero
« una tasa de valoración positiva de hasta el 90% »
-
30 %
Reduction in queries passed to the back office
Piñero
« reduce cerca de un 30% las consultas derivadas a back office »
-
300 people
Professionals with Microsoft 365 Copilot licences
Piñero, internal management
« más de 300 profesionales cuentan con licencias de Microsoft 365 Copilot »
-
1,145 people
Active users of ChatGPT/Chat version of Copilot
Piñero, internal management
« 1.145 usuarios activos emplean su versión Chat »
-
95 %
Share of participants using AI several times a week
Piñero, adoption programmes
« el 95% de los participantes en los programas de adopción utiliza la inteligencia artificial varias veces por semana »
-
15 %
Estimated productivity gain
Piñero
« con estimaciones de mejora de productividad de hasta un 15% »
-
100 days
Hotel demand forecasting horizon
Piñero, Hospitality division
« prever la demanda hotelera con un horizonte de 100 días »
-
— %
Margin of error in water and energy consumption calculations
Piñero, Hospitality division
« calcular el consumo de agua y energía con márgenes de error de entre el 2% y el 5% »
Classification
- Country
- Spain
- Company size
- Large companies
- Industries
- Tourism, hospitality, catering · Construction, civil engineering, real estate
- Companies
- Microsoft (supplier), Piñero (deploys AI)
- Keywords
- tourism, AI assistants, Microsoft Copilot, predictive analytics, hospitality, productivity
Entry written by Marsanne Studio from the cited article, with the help of an AI model (claude-sonnet-5). The rights to the article and its illustrations belong to Computing. Entry translated from French by Claude Sonnet 5.5.